Photographer based in Seoul / 서울 기반의 사진작가

I am running is a small design and storytelling studio shaped by presence, attention, and care.

I help cafes, bars, and small brands express who they are with clarity and sincerity. This might be a handwritten menu, a name that feels lived in, a logo, or a quiet story told through type and paper.

Some clients move quickly, others more slowly.
What matters is not the pace, but the intention.

I’m here to help you find the thread that connects your space, your offering, and your voice.

I used to work with fast-moving startups, international investors, and global brands. Now, I want to support people who are building their dream, and help them show the world who they truly are.

I’m a Frenchman who has traveled the world and made a home in Seoul. My Korean name is Hyunjin (玄進). It means to move toward depth.

This studio began as a personal rhythm.
I like to write, draw, and brew quietly, following an inner pace.

Now, I share that rhythm with others.
If you're creating something that matters to you, and you want it to speak clearly, I’d be honored to help.